Poten-Cee’s 50th anniversary campaign wins double at Quill and Anvil Awards
by HypeManiaPH
September 8, 2025 – Quezon City, Philippines – A year after its 50th anniversary celebration, Ascorbic Acid (Poten-Cee) continues to forge forward as its campaign #FiftyFortifiedandForging Forward scores a win at the Philippine IABC’s Quill Awards held last week at the historical Manila Hotel. This recent feat marks the brand’s second successive win at two major communications awards, following the PR Society of the Philippines’ Anvil’s Silver in January.
For effectively conveying its 50th anniversary via #FiftyFortifiedandForgingForward to targeted audiences through a variety of channels and vehicles and then scoring higher than 5.75 based on IABC’s Global Scale of Excellence, Poten-Cee Vitamin C scored an Excellence Award. In 2024, Poten-Cee communicated its campaign initially to internal stakeholders, believing that employees are the best brand ambassadors and…
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POTEN-CEE’S 50TH ANNIVERSARY CAMPAIGN WINS DOUBLE AT QUILL AND ANVIL AWARDS
by Mommy's Mag Life
A year after its 50th anniversary celebration, Ascorbic Acid (Poten-Cee) continues to forge forward as its campaign #FiftyFortifiedandForging Forward scores a win at the Philippine IABC’s Quill Awards held last week at the historical Manila Hotel. This recent feat marks the brand’s second successive win at two major communications awards, following the PR Society of the Philippines’ Anvil’s Silver in January.
For effectively conveying its 50th anniversary via #FiftyFortifiedandForgingForward to targeted audiences through a variety of channels and vehicles and then scoring higher than 5.75 based on IABC’s Global Scale of Excellence, Poten-Cee Vitamin C scored an Excellence Award.
In 2024, Poten-Cee communicated its campaign initially to internal stakeholders, believing that employees are the best brand ambassadors and thereafter to external stakeholders that…
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Poten-Cee’s 50th Anniversary Campaign Wins Double at Quill and Anvil Awards
by LionhearTV
A year after its 50th anniversary celebration, Ascorbic Acid (Poten-Cee) continues to forge forward as its campaign #FiftyFortifiedandForging Forward scores a win at the Philippine IABC’s Quill Awards held last week at the historical Manila Hotel. This recent feat marks the brand’s second successive win at two major communications awards, following the PR Society of the Philippines’ Anvil’s Silver in January. For effectively conveying its 50th anniversary via #FiftyFortifiedandForgingForward to targeted audiences through a variety of channels and vehicles and then scoring higher than 5.75 based on IABC’s Global Scale of Excellence, Poten-Cee Vitamin C scored an Excellence Award. In 2024, Poten-Cee communicated its campaign initially to internal stakeholders, believing that employees are the best brand ambassadors and thereafter to external stakeholders that included customers as…
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Poten-Cee, nagwagi sa Quill at Anvil
by Pilipino Star Ngayon
Isang taon matapos ipagdiwang ang ika-50 anibersaryo nito, patuloy na sumusulong ang Ascorbic Acid (Poten-Cee) matapos magwagi ang kampanya nitong #FiftyFortifiedandForgingForward sa 51st Philippine IABC Quill Awards na ginanap kamakailan sa Manila Hotel. Ito ang ikalawang panalo ng brand sa kasunod ng Silver Award mula sa PR Society of the Philippines’ Anvil Awards noong Enero.
Noong 2024, unang ipinakilala ng Poten-Cee ang kampanya sa internal stakeholders sa paniniwalang pinakamabisang brand ambassadors ang mga empleyado. Matapos nito ay inilunsad ito sa external stakeholders, kabilang ang customers at miyembro ng media – ilan sa mga ito ay nagpatunay na sila mismo ay gumagamit ng produkto.
Ang kampanyang ito, na binuo noong 2023, ay tumakbo mula Enero hanggang Disyembre 2024 at naibahagi sa pamamagitan ng internal platforms…
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Poten-Cee Triumphs Twice: Golden 50th Anniversary Campaign Clinches Quill and Anvil Awards
by Celebrity World PH
Even a year after its milestone 50th anniversary celebration, Ascorbic Acid (Poten-Cee) continues to shine, with its campaign #FiftyFortifiedandForgingForward bagging a prestigious Excellence Award at the Philippine International Association of Business Communicators (IABC) Quill Awards held recently at the historic Manila Hotel.
This latest victory follows its earlier Silver Anvil win from the Public Relations Society of the Philippines last January, marking a rare double win in the country’s most respected communications and PR award-giving bodies.
The #FiftyFortifiedandForgingForward campaign, designed to capture the essence of Poten-Cee’s five decades of fortifying Filipino health, was praised for effectively reaching its target audiences through multiple communication channels. Scoring higher than 5.75 on IABC’s Global Scale of Excellence, the campaign secured an Excellence Award, underscoring both its strategic…
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POTEN-CEE’S 50TH ANNIVERSARY CAMPAIGN WINS DOUBLE AT QUILL AND ANVIL AWARDS
by Amazing Jing
September 8, 2025 – Quezon City, Philippines – A year after its 50th anniversary celebration, Ascorbic Acid (Poten-Cee) continues to forge forward as its campaign #FiftyFortifiedandForging Forward scores a win at the Philippine IABC’s Quill Awards held last week at the historical Manila Hotel. This recent feat marks the brand’s second successive win at two major communications awards, following the PR Society of the Philippines’ Anvil’s Silver in January.
For effectively conveying its 50th anniversary via #FiftyFortifiedandForgingForward to targeted audiences through a variety of channels and vehicles and then scoring higher than 5.75 based on IABC’s Global Scale of Excellence, Poten-Cee Vitamin C scored an Excellence Award.
In 2024, Poten-Cee communicated its campaign initially to internal stakeholders, believing that employees are the best brand ambassadors…
Read more
POTEN-CEE’S 50TH ANNIVERSARY CAMPAIGN WINS DOUBLE AT QUILL AND ANVIL AWARDS
by The Chikkaness
A year after its 50th anniversary celebration, Ascorbic Acid (Poten-Cee) continues to forge forward as its campaign #FiftyFortifiedandForging Forward scores a win at the Philippine IABC’s Quill Awards held last week at the historical Manila Hotel. This recent feat marks the brand’s second successive win at two major communications awards, following the PR Society of the Philippines’ Anvil’s Silver in January. For effectively conveying its 50th anniversary via #FiftyFortifiedandForgingForward to targeted audiences through a variety of channels and vehicles and then scoring higher than 5.75 based on IABC’s Global Scale of Excellence, Poten-Cee Vitamin C scored an Excellence Award. In 2024, Poten-Cee communicated its campaign initially to internal stakeholders, believing that employees are the best brand ambassadors and thereafter to external stakeholders that included customers…
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POTEN-CEE’S 50TH ANNIVERSARY CAMPAIGN WINS DOUBLE AT QUILL AND ANVIL AWARDS
by Cogito Ergo Sum
September 8, 2025 – Quezon City, Philippines – A year after its 50th anniversary celebration, Ascorbic Acid (Poten-Cee) continues to forge forward as its campaign #FiftyFortifiedandForging Forward scores a win at the Philippine IABC’s Quill Awards held last week at the historical Manila Hotel. This recent feat marks the brand’s second successive win at two major communications awards, following the PR Society of the Philippines’ Anvil’s Silver in January. For effectively conveying its 50th anniversary via #FiftyFortifiedandForgingForward to targeted audiences through a variety of channels and vehicles and then scoring higher than 5.75 based on IABC’s Global Scale of Excellence, Poten-Cee Vitamin C scored an Excellence Award. In 2024, Poten-Cee communicated its campaign initially to internal stakeholders, believing that employees are the best brand…
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