POTEN-CEE’s 50th Anniversary Campaign Wins Big at Quill and Anvil Awards
by Rod Magaru Show
A year after its 50th anniversary celebration, Ascorbic Acid (Poten-Cee) continues to forge forward as its campaign #FiftyFortifiedandForgingForward scores a win at the Philippine IABC’s Quill Awards held last week at the historical Manila Hotel.This recent feat marks the brand’s second successive win at two major communications awards, following the PR Society of the Philippines’ Anvil’s Silver in January.
Photo Collage Quill Awards 9SEP2025
For effectively conveying its 50th anniversary via #FiftyFortifiedandForgingForward to targeted audiences through a variety of channels and vehicles and then scoring higher than 5.75 based on IABC’s Global Scale of Excellence, Poten-Cee Vitamin C scored an Excellence Award.
In 2024, Poten-Cee communicated its campaign initially to internal stakeholders, believing that employees are the best brand ambassadors, and thereafter to external…
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POTEN-CEE’S 50TH ANNIVERSARY CAMPAIGN WINS DOUBLE AT QUILL AND ANVIL AWARDS
by What's Up Dagupan?
September 8, 2025 – Quezon City, Philippines – A year after its 50th anniversary celebration, Ascorbic Acid (Poten-Cee) continues to forge forward as its campaign #FiftyFortifiedandForging Forward scores a win at the Philippine IABC’s Quill Awards held last week at the historical Manila Hotel. This recent feat marks the brand’s second successive win at two major communications awards, following the PR Society of the Philippines’ Anvil’s Silver in January. For effectively conveying its 50th anniversary via #FiftyFortifiedandForgingForward to targeted audiences through a variety of channels and vehicles and then scoring higher than 5.75 based on IABC’s Global Scale of Excellence, Poten-Cee Vitamin C scored an Excellence Award. In 2024, Poten-Cee communicated its campaign initially to internal stakeholders, believing that employees are the best brand…
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Poten-Cee’s 50th anniversary campaign wins double at Quill, Anvil Awards
by Let's go pampanga
Poten-Cee's 50th anniversary campaign#FiftyFortifiedandForgingForward earned major recognition at the Philippine IABC Quill Awards2025 after also winning at the PRSP Anvil Awards earlier this year.Held at the Manila Hotel, the Quill Awards granted Poten-Cee an Excellence Award after the campaign scored higher than 5.75 on IABC's Global Scale of Excellence. Among 918 entries, 163 won Excellence, and Poten-Cee's campaign landed in the Professional Top 5 Awards, one of the most competitive categories.IABC President Belle Tiongco highlighted the campaign's strategy, creativity, and strong results.She noted that the well-structured work plan and effective storytelling gave evaluators a clear experience of the campaign.The campaign ran throughout 2024 and reached employees, customers, media, and other stakeholders through ATL, BTL, and digital channels. Despite challenges, it delivered strong sales, digital…
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Poten-Cee's 50th Anniversary Campaign wins double at Quill and Anvil Awards
by Ohmski
A year after its 50th anniversary celebration, Ascorbic Acid (Poten-Cee) continues to forge forward as its campaign #FiftyFortifiedandForging Forward scores a win at the Philippine IABC’s Quill Awards held last week at the historical Manila Hotel. This recent feat marks the brand’s second successive win at two major communications awards, following the PR Society of the Philippines’ Anvil’s Silver in January.
For effectively conveying its 50th anniversary via #FiftyFortifiedandForgingForward to targeted audiences through a variety of channels and vehicles and then scoring higher than 5.75 based on IABC’s Global Scale of Excellence, Poten-Cee Vitamin C scored an Excellence Award.
In 2024, Poten-Cee communicated its campaign initially to internal stakeholders, believing that employees are the best brand ambassadors and thereafter to external stakeholders that included customers…
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Poten-Cee’s 50th Anniversary Campaign Wins Double at Quill and Anvil Awards
by moviequeenbea
Congratulations @pascuallab #FiftyFortifiedandForgingForward @potencee_ph 50th Anniversary Campaign for winning Silver at The 60th Anvil Awards and Excellence Award at The 21st Philippine Quill Awards!
#BeaAlonzo #PotenCee
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PascualLab Receives Its First Medal of Recognition at the League of Corporate Foundations’ 2025 CSR Expo
by LionHearTV
From left to right: Ramon Derige, League of Corporate Foundations Treasurer & SEAOIL Foundation, Inc. Executive Director; Ana Carlos Chair, League of Corporate Foundations Environment Committee - Chair & TELUS International CSR Team Leader, TELUS International Philippines Foundation, Inc.; German Camigla Fluor Daniel Inc., Philippines Executive Director, Information Technology and Executive Sponsor, Philippines Community Affairs ; Marianne Johanna Ferrer de Vera, PascualLab Corporate Communications Manager; andNathaniel George Hipolito Manila Water Foundation, Inc. Environment Committee -
Vice-Chair, League of Corporate Foundations & Program Operations Manager
Pascual Laboratories, Inc. (PascualLab),one of the well-loved Filipino-owned pharmaceutical companies,¹ inspired with a vision for Strong, Healthy families, recently received its first-ever Medal of Recognition from the prestigious League of Corporate Foundations (LCF) at the Dusit Thani in Makati. For helping pursue…
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PascualLab Receives Its First Medal of Recognitionat the League of Corporate Foundations’ 2025 CSR Expo
by The Chikkaness
From left to right: Ramon Derige, League of Corporate Foundations Treasurer & SEAOIL Foundation, Inc. Executive Director; Ana Carlos Chair, League of Corporate Foundations Environment Committee – Chair & TELUS International CSR Team Leader, TELUS International Philippines Foundation, Inc.; German Camigla Fluor Daniel Inc., Philippines Executive Director for Information Technology and Executive Sponsor, Philippines Community Affairs ; Marianne Johanna Ferrer de Vera, PascualLab Corporate Communications Manager; and Nathaniel George Hipolito Manila Water Foundation, Inc. Environment Committee – Vice-Chair, League of Corporate Foundations & Program Operations Manager
Pascual Laboratories, Inc. (PascualLab), one of the well-loved Filipino-owned pharmaceutical companies,¹ inspired with a vision for Strong, Healthy families, recently received its first-ever Medal of Recognition from the prestigious League of Corporate Foundations (LCF) at the Dusit Thani in…
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PascualLab Receives Its First Medal of Recognition at the League of Corporate Foundations’ 2025 CSR Expo
by Sol Razo Blogs
Pascual Laboratories, Inc. (PascualLab), one of the well-loved Filipino-owned pharmaceutical companies,¹ inspired with a vision for Strong, Healthy families, recently received its first-ever Medal of Recognition from the prestigious League of Corporate Foundations (LCF) at the Dusit Thani in Makati.
From left to right: Ramon Derige, League of Corporate Foundations Treasurer & SEAOIL Foundation, Inc. Executive Director; Ana Carlos Chair, League of Corporate Foundations Environment Committee – Chair & TELUS International CSR Team Leader, TELUS International Philippines Foundation, Inc.; German Camigla Fluor Daniel Inc., Philippines Executive Director, Information Technology and Executive Sponsor, Philippines Community Affairs ; Marianne Johanna Ferrer de Vera, PascualLab Corporate Communications Manager; and Nathaniel George Hipolito Manila Water Foundation, Inc. Environment Committee – Vice-Chair, League of Corporate Foundations & Program Operations…
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